Property Management News

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5 Marketing Myths Multifamily Owners Must Stop...

Many long-held marketing beliefs are quietly draining budgets and costing operators leases. Join us as we debunk the most common myths in multifamily marketing and show what truly fills units in today’s renter landscape. What you will learn: The top marketing myths that quietly drain budgets and reduce occupancy How to identify your highest-intent renters using lead data and real conversations The hidden operational issues—like dropped or misrouted calls—that sabotage leasing Why response time determines who signs the lease, and how AI can help you stay first Practical steps to connect marketing spend to actual leases and invest where it converts Read more

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Leveraging LinkedIn to Attract Investors and...

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After a few years of very tight rental markets and rising rents, new inventory is coming online and rents are softening nationwide. How can you stand out in this...

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For landlords, filling units is the name of the game. When units sit empty, you lose out on money, and the health of your cash flow is negatively affected. Running a...