Property Management News
Your virtual tours accomplish one of two things. They either attract and qualify prospective renters, helping them visualize what your units and amenities look like without having to drive there in-person. Or they force prospects to quickly move on because your visuals are outdated, uninformative, and misleading. Either way, the quality of your apartment’s virtual tours determine the success of your marketing, leasing, and revenue. This guide shows apartment operators how to elevate their virtual tours and photos so renters can make confident leasing decisions. Introduction: What Happens When Apartment Photos and Virtual Tours Miss the Mark? Henry didn’t expect his promotion to... Read more
A new survey shows that multifamily landlords are increasingly worried about late payments from their tenants, a result that isn’t overly surprising as rising costs on...
Participating in a webinar on the multifamily market, Ariana Rasansky, JLL vice president of regional operations for multifamily property management, was asked a...
KEY TAKEAWAYS States are introducing new rules to limit or eliminate “junk fees” in rental housing, focusing on application charges, late fees, and hidden...
As demographic shifts and evolving consumer expectations reshape the multifamily housing market, institutional property managers are responding with targeted operational...
“The Residences at…” format is failing—and voice search is the reason why. Smart speakers, voice assistants, and voice-to-text tools are influencing how prospective residents search for apartments. And the naming conventions that once worked perfectly fine in a typed-search world just don’t hold up in a voice-first one. Think about how people actually start their search today: “Alexa, find apartments near me with a gym.” That’s the new norm. And yet many apartment community names are still overly complex, built around long directional phrases or localized identifiers. That might have made sense before voice assistants became mainstream, but in 2026,... Read more
Price can be one of the most important factors people consider when looking for housing. But what happens when the rental price advertised doesn’t represent the price...
Student housing didn’t just house Gen Z—it taught them what service at the speed of now looks like. After years of living in communities where work orders close the...
Pets are family and apartment amenity-based pet fees and restrictions imply that a beloved companion is no different from access to a gym or a parking spot. Across the...
KEY TAKEAWAYS US multifamily rent growth stalled in 2025, averaging just 0.2% nationally. Supply peaked in 2024 and declined 20% in 2025; further slowdown is expected...
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