Property Management News
The typical U.S. asking rent rose to $1,965 in June, up 2.2% annually, according to the Zillow Observed Rent Index. 39.7% of rentals on Zillow offered a concession in June, up from 35.2% a year ago. Sun Belt renters have more options and more deals than the rest of the country, the direct result of a years-long building boom. Fewer apartments are sitting empty, rents are climbing, and yet the deals keep coming. According to the Zillow® June Rental Report, the typical U.S. asking rent rose to $1,965, up 2.2% compared to a year ago, and nearly 2 in 5 rental listings came with a concession attached. For property managers, that means pricing power isn’t back yet. A concession is a... Read more
By Nate Bernstein, Managing Attorney of LA Real Estate Law Group. Hiring a property management company can relieve an owner of many of the day-to-day responsibilities...
The most dangerous leasing signal word when reviewing your leasing performance is “fine.” It can show up when occupancy reads high, the lead count looks full, and...
Smart apartment owners and operators are pouring money into marketing, but too often they are chasing noise instead of net operating income. At this year’s...
Let’s talk about the phone. With all the new AI assistants, chatbots, and automated answering strategies, it’s easy to think the traditional phone call is a...
Apartment amenities have long been treated as an arms race—flashier, trendier and more eye-catching than the competition. But that approach is starting to look outdated. At the National Apartment Association’s Apartmentalize conference in New Orleans this week, several multifamily operators made a different case: the amenities that matter most aren’t the ones that photograph well—they’re the ones residents actually use. What Residents Say Versus What They Use “You have to look at the data on what they said they wanted versus what they actually use,” said Josh Hinchley, vice president of leasing and marketing for Sentinel Management... Read more
Walk through any high-supply apartment market today, and the landscape looks remarkably identical. Banners draped over construction fences, bold text on ILS listings,...
Considering that approximately 70% of U.S. households own a pet and that 97% of pet owners consider them family, you’d think the rental housing industry would do...
The first full day at the National Apartment Association’s 2026 Apartmentalize conference highlighted a familiar tension for owners and operators. Demand is still...
Most multifamily amenity naming follows a pretty predictable formula. The rooftop is called “The Rooftop.” The fitness center is called “The Fitness...
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