Property Management News

Leasing Has Changed: Prospects Want an...

Two apartment communities can offer nearly identical floor plans, pricing, and amenities, yet one consistently attracts stronger prospects, leases faster, and builds better resident relationships. Why? It usually comes down to one thing: the leasing experience. In today’s multifamily market, prospects are not simply shopping square footage and stainless-steel appliances. They are shopping for how a place feels. How quickly you respond. How well you listen. Whether they can picture themselves building a life there. And no, a list of amenities alone is not sealing the deal. The communities winning today understand something important: leasing has shifted from transactional to... Read more

The multifamily market heading into the second half of 2026 presents a peculiar mixture of strength and strain, according to the data presented in a recent webinar on...

Notable Trends One-bedrooms turn the corner: the median national one-bedroom rent rose 0.5% month-over-month to $1,526, and is now up 0.4% year-over-year, the first...

When Avara Miami Beach broke ground, its developers were not just building a high-end rental complex—they were wagering on a new demographic of affluent nomads who...

Multifamily property owners are battling rising vacancy rates. According to the AppFolio 2026 Renter Preferences Report, 55% of property managers say that vacancy...

Most Sought-After Cities by Renters in Summer 2026

Each quarter, RentCafe utilizes its search data find out where in the U.S. apartments are being hunted the most by prospective renters. This summer season, the West leads the nation with 11 cities in the nation’s top 30 most sought-after hubs, according to the website’s Renter Engagement Tracker. Most Sought-After Cities by Renters in Q1 2026 The top 30 cities for renter engagement in the first quarter of 2026 include Minneapolis, Minn., Atlanta, Ga., Miami, Fla., and Oakland, Calif.   Rank City, State Rent* Score Change in rank vs. last quarter 1 Minneapolis, MN 100 100 100 + 2 2 Atlanta, GA 98.28 98.28 98.28 + 0 3 Miami,... Read more

KEY TAKEAWAYS US average apartment rents rose 0.1% in June, with San Francisco leading among major metro areas at 0.7% monthly growth. The national average rent...

June saw another month of rent increases as the national median rent ticked up by 0.4 percent in June, increasing for the fifth consecutive month, according to the July...

KEY TAKEAWAYS US apartment occupancy reached 95.5% in May 2026, extending a five-month recovery that has lifted occupancy 90 basis points since year-end 2025. Rent...

A new renter majority is taking shape across the U.S., and it is forcing multifamily owners to rethink everything from site selection to amenity packages as...