Property Management News
Fake move-in packages are proliferating on social media platforms like Reddit, TikTok, and Facebook, luring would-be renters into purchasing identities and “application bundles” that promise quick access to new housing. Despite their hype and claims of being “legal,” these products are a form of fraud and pose real risks for both property managers and renters. How Fake Move-In Packages Work These packages often include falsified pay stubs, employment verification, fabricated credit reports, or even stolen or synthetic identities. Vendors operate in plain sight on social platforms, advertising “guaranteed approval” for rental applications. Some... Read more
A renter touring an apartment has already made 90% of their decision before they ever step through the door. They’ve seen the website, scrolled the Instagram...
Saving money on energy is more important than ever in uncertain economic times. As every day seems to bring surprising headlines, apartment owners, developers, and...
An emerging cohort of affluent households is reshaping the high end of the rental market. Data shows that the number of wealthy renters earning top incomes has surged in...
The Federal Trade Commission (FTC) says consumers have lost millions to rental scams and that people ages 18-29 were three times more likely to report losing money than...
For rental housing providers, artificial intelligence has become both a challenge and a solution. Fraud in rental applications isn’t new, but the technology powering scams today is more accessible and more convincing than ever before. Industry surveys show that anywhere from six to nine percent of rental applications involve falsified or manipulated information, and that number climbs in markets with higher demand and limited inventory. In multifamily communities where hundreds or thousands of applications are processed annually, even a seven-percent fraud rate can translate to dozens of bad tenants locked into leases, costly evictions, and weeks of lost rent. This is happening at a time... Read more
KEY TAKEAWAYS Student loan delinquencies among renters more than doubled between January and May 2025, jumping from 14.5% to 31.4%, according to TransUnion. Millions of...
To say that multifamily marketers are hyped about using AI to upgrade their apartment’s virtual tours would be an understatement. Attend any conference or browse...
Your virtual tours accomplish one of two things. They either attract and qualify prospective renters, helping them visualize what your units and amenities look like...
A new survey shows that multifamily landlords are increasingly worried about late payments from their tenants, a result that isn’t overly surprising as rising costs on...
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